According to a BBC news report, 4 out of every 5 business start-ups (= 80%) ends in failure and one of the main reasons comes down to either poor planning or a total lack of it.
via Marketing - Latest News http://www.prlog.org/12212420-marketing-strategy-secrets-10-key-ingredients-to-proven-marketing-plan-released-by-krisz-rokk.html
via Marketing - Latest News http://www.prlog.org/12212420-marketing-strategy-secrets-10-key-ingredients-to-proven-marketing-plan-released-by-krisz-rokk.html
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